Often we look at the hard costs versus the gained revenue when we choose to add an attraction to our Agritourism Venue.  How much will it cost us to add this new attraction and how long will it take us to have it paid for by charging so much per ride, shot, or jump.  That is a smart business practice and is very important when making these decisions, especially on very large purchases.  With that said, what we are going to talk about in today’s post is whether we should be spending significant resources on activities for which we won’t directly charge.  Those activities that are either included in the gate fee or, for those with an a ’...

Sponsors can make a HUGE impact on your bottom line, not only from a product standpoint or for the services or funds they provide, but also from the cross-promotional marketing that normally occurs.

Last time we talked about the decision as to whether or not to add animals to your venue. I posted some questions to help you determine the feasibility for you personally. There is a ton of value, but again it may not work for everyone. From here on out, we’ll assume that you are either moving forward or have already added animals to your attraction. I’ll do my best to help you get started or refine what you already have.

Probably the first part of the process is determining the best location. Since animals appeal to a broad range of ages, it is usually best to keep them most accessible to your youngest guests. When people enter your ven...

Finding local businessess to get involved and sponsor your Agritourism venue can be a “make it or break it” difference in your success, especially when you are starting out. This article will give you 14 practical steps for identifying, securing, & keeping sponsors for your venue.  This article will give you 14 practical steps for identifying, securing, & keeping sponsors for your venue.

Step 1:  Establish a Timeline

So when should you contact sponsors for your event?  We find the earlier the better.  Sometimes you are asking for materials or funds that you need in order to build a new structure or event at your venue.  We find that s...